POTENSI BENDUNGAN TANDUNG ANDUNG SEBAGAI DAYA TARIK WISATA DI DESA LENDANG ARA

Ahmad Hidayat; I Made Suyasa; Lalu M. Iswadi Athar

doi:10.47492/jrt.v5i3.4073

Ahmad Hidayat Sekolah TInggi Pariwisata Mataram
I Made Suyasa Sekolah Tinggi Pariwisata Mataram, Mataram, Indonesia
Lalu M. Iswadi Athar Sekolah TInggi Pariwisata Mataram

DOI: https://doi.org/10.47492/jrt.v5i3.4073

Keywords: Lendang Ara Village, 4A Analisys, Tourism Awareness Group's efforts.

Abstract

Lendang Ara Village is located in Kopang District, Central Lombok Regency, West Nusa Tenggara. The village is known for its preserved natural beauty and rich cultural traditions, making it a promising area for the development of community-based tourism. One of its excellent assets is the Tandung Andung Dam, which not only functions as a source of agricultural irrigation but also holds high aesthetic and recreational value. This research aims to describe the potential of Tandung Andung Dam as a tourist attraction through a 4A analysis approach (Attraction, Accessibility, Amenity, and Ancillary), and to evaluate the role and efforts of the Laserpati Tourism Awareness Group (Pokdarwis) in supporting its development. This research uses a qualitative method with data collection techniques including observation, in-depth interviews, and documentation. The results show that the Tandung Andung Dam has strong tourist appeal in terms of natural beauty, adequate accessibility, availability of basic facilities, and community participation through Pokdarwis in managing the tourist area. This potential needs to be further developed to provide sustainable economic and social benefits for the local community.

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