PENGARUH KUALITAS PELAYANAN INSTRUKTUR TERHADAP KEPUASAN PESERTA PELATIHAN KEJURUAN PARIWISATA DI BPVP LOMBOK TIMUR
Abstract
The purpose of this study was to examine the factors that most strongly influence the satisfaction of training participants at the Vocational and Productivity Training Center (BPVP) East Lombok and to ensure that the dimensions of service quality of tangible evidence, reliability, responsiveness, assurance, and empathy have an influence. On the satisfaction of training participants. To identify respondents for each variable, 66 respondents were given a questionnaire to fill out. In determining the respondents, this study used the Non Purposive Sampling Technique. This research approach uses quantitative research in the form of a survey. The data collection technique uses questionnaires to respondents. To test the hypothesis, several methods are used such as descriptive analysis, multiple linear regression analysis, and classical assumption tests. The findings of the regression analysis indicate that the variables tangible, reliable, responsive, sure, and empathic have a positive effect on the satisfaction of training participants at the Vocational and Productivity Training Center (BPVP) East Lombok. The findings show that the quality of instructor service has a beneficial and substantial impact on the satisfaction of training participants at the BPVP East Lombok. The results of the t-test obtained a calculated t value of 9.884> t table 1.979 and sig. 0.000 0.05. The percentage of participant satisfaction in BPVP East Lombok training influenced by the quality of instructor service is 43.3%. This is in accordance with the R-Square value of 0.433 found in the findings of the determination coefficient examination. While additional factors not covered in this study have an impact on the remaining 56.7%.
References
[2] Bankir, I. I. (2016). Mengelola Kualitas Layanan Perbankan (I). Jakarta: PT Gramedia Pustaka Utama.
[3] Batubara, A. W., Ginting, P., & Lubis, A. N. (2014). Pengaruh Kualitas Pelayanan Terhadap Kepuasan dan Word Of Mouth Mahasiswa Program Studi Diploma III Administrasi Perpajakan FISIP USU. Jurnal Manajemen & Bisnis, 14(02), 191–202.
[4] Fahtira. (2020). Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pelanggan PT Herba Penawar Alwahida Indonesia. In Institut Agama Islam Negeri Bengkulu, Bengkulu.
[5] Ferdhinawan, R. B., Susilo, H., & Ruhana, I. (2015). Pengaruh Pelatihan Kerja Terhadap Kemampuan Kerja (Studi pada Karyawan Kantor Perwakilan Bank Indonesia Cabang Kediri). Jurnal Administrasi Bisnis (JAB), 28(1), 71–78.
[6] Harius. (2015). Kualitas Pelayanan Publik. Jurnal Professional FIS UNIVED, 2(1), 17–30.
[7] Isnaini, M., W, D. K., & Noviani, L. (2015). Pengaruh Kompetensi Dosen dan Fasilitas Belajar Terhadap Kepuasan Mahasiswa Pendidikan Ekonomi FKIP UNS. BISE : Jurnal Pendidikan Dan Bisnis Ekonomi, 1(2), 1–20.
[8] Mirawati, & Fernos, J. (2019). Peranan Customer Service Dalam Meningkatkan Pelayanan Terhadap Nasabah Pada Bank Nagari Cabang Siteba Padang. 4(1), 1–8.
[9] Mukhtar, A. (2017). Pengaruh Kompetensi terhadap Kinerja Karyawan pada PT. Bank BRI Syariah KC. Makassar. PAMJou, 1(2), 205–228.
[10] Putri, Y. L., & Utomo, H. (2017). Pengaruh Kualitas Layanan Terhadap Loyalitas Pelanggan dengan Kepuasan Sebagai Variabel Intervening (Studi Persepsi Pada Pelanggan Dian Comp Ambarawa). Among Makarti, 10(19), 70–90.
[11] Rahayu, C. (2017). Pengaruh Kualitas Pelayanan Terhadap Loyalitas Konsumen Rumah Kost di Bandung (Studi Kasus di Rumah Kost Edwin). Universitas Pasundan Bandung, Bandung
[12] Sangadji, E. M., & Sopiah. (2014). Perilaku Konsumen (I). Yogyakarta: Andi.
[13] Saputro. (2021). Pengaruh Kualitas Pelayanan Terhadap Loyalitas Konsumen Melalui Kepuasan Konsumen pada Federal International Finance Cabang Rungkut Surabaya. Jurnal Ilmu Dan Riset Manajemen, 10(5), 1–17.
[14] Sedarmayanti. (2014). Good Governance & Good Corporate Governance (III). Bandung: Mandar Maju.
[15] Soepriadi. (2014). Pengaruh Kualitas Pelayanan Terhadap Kepuasan Peserta Pelatihan Bank Mandiri Di Lembaga Pengembangan Perbankan Indonesia (LPPI) Jakarta. Sekolah Tinggi Ilmu Ekonomi Indonesia Banking School, Jakarta
[16] Subagiyo. (2015). Pengaruh Kualitas Pelayanan Akademik Dan Citra Institusi Terhadap Kepuasan Mahasiswa Lp3I Cilegon. Lentera Bisnis, 4(1), 145–170.
[17] Sugita, R., Com, R., & Agustin, S. (2017). Pengaruh Kualitas Produk, Harga, Kualitas Pelayanan dan Lokasi Terhadap Kepuasan Pelanggan. Jurnal Ilmu Dan Riset Manajemen, 6(11), 1–15.
[18] Sugiyono. (2019). Statistika untuk Penelitian. Bandung: Alfabeta.
[19] Syafe’i, R. (2022). Pengaruh Kualitas Pelayanan, Harga dan Promosi Terhadap Loyalitas Pelanggan Melalui Kepuasan Pelanggan. Jurnal Ekonomi Dan Ekonomi Syariah, 5(2), 2192–2207.
[20] Tjiptono, F. (2016). Service Quality, and Satisfaction (4th ed.). Yogyakarta: Andi.
[21] Wahab, W. (2017). Pengaruh Kualitas Pelayanan terhadap Kepuasan Nasabah Industri Perbankan Syariah di Kota Pekanbaru. Ekonomi Dan Bisnis Islam Al- Tijary, 2(1), 51–66.











